This script checks top searchterms from shopping, compares them to searchterms from search, sends you email with phrases that are either missing in search or should be pushed more.
This script checks hourly the spent of campaign for today and if it’s higher than a set threshold % from its budget it will increase the budget by the percentage you set and email you changes – 1 email per 1 account processed – avoiding the campaigns you marked not to touch.
In about two months we’ll all hit that lovely time of the year called “shit, I should have bought the gifts like 2 months ago”. PPC and October-December season is a love&hate relationship. It’s the beautiful 3 months where you can bring your company or client the income totaling the other 9 months of the year combined.