The PPCEE conference is over and here’re the things i’ll save for myself. Takeaways for PPC specialists.
My 5 takeaways from Keywordio webinar. Insightful tips for any ecommerce business striving online.
Linz (Austria) hold surprising gems, this month I found out SMEC is hosting a conference there dedicated to ppc automation and, god damn, it delivered. I thought I’d share the most memorable know-hows and inspirations from a “Great day for PPC automation”.
What should we be expecting from Google to be rolled out this year. Get ready for some changes in how you’re advertising now! For a ppc specialist this is a must-read. Most prominent ppc news from Marketing Live 2019 in one article. Share if you liked it!
As a classicaly PPC trained monkey I learned to have my first basic set of columns.
Clicks, Impressions, CTR, Cost, Avg position, Avg CPC, Conversions, Conv.rate, CPA, Impr.share.
Well we all were in a way. That’s the way how we and our colleagues did it, and how we see it from the famous PPC blogs. However it’s a good base versions of the statistics overview, sometimes it can be blinding to be open to slightly unconventional metrics, that are in fact useful to have more insightful information.